Everybody gets hacked, but not everything makes the evening news. We hear about big companies like Target, Home Depot, Capital One, and Facebook getting hacked. What we rarely hear about are the little guys – the small businesses that make up 99.7% of employers in the United States, according to the Small Business Administration. It’s these guys who are the biggest targets of cybercriminals.
Basically, if you run a business, that business is a potential target. It doesn’t matter what industry you’re in, what you sell, or how popular you are. Cybercriminals go after everybody. In 2018, a cybersecurity survey by the Ponemon Institute found that 67% of small and midsize businesses in the U.S. and U.K. were hit by a cyber-attack.
For the cybercriminal, casting a wide net makes the most sense because it gets results. It puts them in a position where they are able to extort money, steal sensitive information, and ultimately profit off of destroying the property, prosperity, and reputation of others.
Why do cybercriminals love to target small businesses? There are a handful of reasons why small businesses make sense to attack.
- Small Businesses Are The Most Vulnerable. Business owners, entrepreneurs and executives aren’t always up-to-date on network security, current cyber threats, or best practices in IT. They have a business to run and that’s usually where their focus is. Unfortunately, that means cybersecurity can take a back seat to other things, like marketing or customer support. This also means they might not be what they want (money and sensitive data). Many small businesses lack the resources like capital and personnel to put toward IT security, so hackers are more confident in attacking these businesses.
- Small Businesses Don’t Take IT Security Seriously. Coming off that last point, it’s true that many businesses don’t properly secure their network because they feel that they aren’t vulnerable. They have the mindset of “It hasn’t happened to me, so it won’t.” Along those same lines, they might not even take password security seriously. According to research conducted by Trace Security, upward of 80% of ALL breaches come down to one vulnerability: weak passwords! Even in 2020, people are still using passwords like “12345” and “password” to protect sensitive data, such as banking information and customer records. Secure passwords that are changed regularly can protect your business!
- Small Businesses Don’t Have The Resources They Need. Generally speaking, medium to large companies have more resources to put into IT security. While this isn’t always true (even big companies skimp on cybersecurity, as the headlines remind us), hackers spend less time focused on big targets because they assume it will take more of their own resources (time and effort) to get what they want (money and sensitive data). Many small businesses lack the resources like capital and personnel to put toward IT security, so hackers are more confident in attacking these businesses.
Just because you haven’t had any major problems for years – or at all – does not mean you can put off maintaining your computer systems. Threats are growing in number by the day. While many small businesses might think, “I don’t have the time or resources for good security,” that’s not true! You don’t need to hire IT staff to take care of your security needs. You don’t need to spend an arm and a leg securing your network. IT security has come a LONG way in just the last five years alone. You can now rely on IT security firms to handle all the heavy lifting.
That’s the great thing about technology today – while many hackers are doing everything they can to use technology against us, you can use it against them too. Work with a dedicated and experienced IT security firm. Tell them your business’s network security needs, and they’ll go to work fighting the good fight against the bad guys.
Maybe you’re learning your network security needs reinforcements?
Call us today at 423-534-3418. We’d be delighted to have a conversation on ways Holston & Garner IT might be a good fit for your business!